Download A Cognitive Psychology of Mass Communication by Richard Jackson Harris PDF

By Richard Jackson Harris

A Cognitive Psychology of Mass Communication is the go-to textual content for any path that adopts a cognitive and mental method of the examine of mass conversation. In its 6th version, it keeps its exam of ways our studies with media impact the way in which we gather wisdom concerning the global, and the way this data impacts our attitudes and behaviour. utilizing theories from psychology and communique besides experiences of the main up to date examine, this article covers a variety of media and media concerns starting from mostly mentioned themes, resembling politics, intercourse, and violence, to lesser-studied subject matters, akin to activities, tune, emotion, and prosocial media.

This 6th variation deals bankruptcy outlines and suggested readings lists to additional help clarity and accessibility of suggestions, and a brand new significant other web site that incorporates suggested readings, much more real-world examples and actions, PowerPoint displays, pattern syllabi, and an teacher guide.

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Indicated that they knew someone who had used an online dating website. About 15% reported that they knew someone who was in a long-term relationship that started on such a website (Pew Research Center, 2011a). In a study comparing self-disclosure online and face-to-face, McKenna and Seidman (2005) found that people shared more of their true selves online than face-to-face and liked an Internet partner more than a face-to-face partner. Of course, individual differences are important. People prefer online relationships more strongly if they are socially anxious or lonely, or if their circumstances relating to current roles or relationships constrain face-to-face encounters.

How do people search websites and evaluate the worth of the information they find? How do they make friends online? Overview of the Book This chapter has introduced mass communication from a psychological perspective. Chapter 2 explores, in some depth, the types of research methodologies that have been used to study media. It also looks at the various theoretical bases of research on mass communication, drawing on models from the different disciplines of communication, psychology, and other fields.

The precise processes by which classical conditioning occurs in advertising are discussed in more detail in Chapter 5. Media may induce many sorts of attitudes on a given subject. For example, a dramatic TV movie or documentary on human trafficking may sensitize people to this problem and make them more sympathetic to its victims. Stereotyped portrayals of social groups may contribute to prejudice in viewers. Seeing horror movies in which women appear sexually aroused by being raped or assaulted may teach viewers that women derive some secret pleasure out of being victims of sexual violence.

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